31 May '18, 6pm

How Long it Takes for a Link to Affect Rankings by @martinibuster

Someone asked me if it was true that it takes around three months for Google to assign value to a link. The interesting thing about the recent patents and updates to patents is that they explain a way to efficiently accomplish these mind boggling calculations. Those kinds of research papers aren’t super exciting because they’re concerned with how to essentially do geek plumbing. But they are important because they make things like real-time Penguin calculations possible. Does it Take 3 Months for a Link Effect? The reasonable assumption for the past ten or so years has been that it takes about three months for the influence of a link to become noticeable in the search engine results pages (SERPs). With the recent advances in hardware, software and algorithms, it’s more likely that the influence is happening faster. The search engines are a lot faster than they were ten yea...

Full article: https://www.searchenginejournal.com/link-building-and-ran...

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Someone asked me if it was true that it takes around three months for Google to assign value to a link. The interesting th...

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