29 May '18, 2pm

It's alive! Image SEO is back from the dead

It's alive! Image SEO is back from the dead

Image search engine optimization (SEO) is the practice of optimizing attributes associated with images. The file size, file name, alt attributes, captions, XML sitemap inclusion and structured data on images all play a role in the visibility of images within search engines. All image traffic from search took a huge hit in January of 2013, when Google decided to add the “view image” button, content providers complained of drastic traffic declines across many verticals. From a study done by Define Media Group: These declines were even more drastic for large enterprise-level brands that had spent considerable effort optimizing their image catalogs, content management system (CMS), captions and eXtensible markup language (XML) sitemaps for the search engines. This decline was due to searchers who clicked “view image” being sent to a page with only the image asset and not to th...

Full article: https://searchengineland.com/its-alive-image-seo-is-back-...

Tweets

Navy.mil - View Image

Navy.mil - View Image

navy.mil 29 May '18, 2am

ANNAPOLIS, Md. (May 25, 2018) The U.S. Navy Flight Demonstration Squadron, the Blue Angels, fly in formation over the Unit...

Navy.mil - View Image

Navy.mil - View Image

navy.mil 29 May '18, 4am

MEDITERRANEAN SEA (May 23, 2018) Ensign Matthew Moeller, left, assigned to the Arleigh Burke-class guided-missile destroye...

SearchCap: Google Maps test, EU copyright refor...

searchengineland.com 29 May '18, 8pm

Two weeks until SMX Advanced. Lock in your ticket now! May 29, 2018 by Search Engine Land Equip yourself with the actionab...

What's the difference between content optimizat...

searchengineland.com 30 May '18, 5pm

Keyword optimization is a framework for SEO. Similarly, you could say that topic modeling (how words and phrases are inter...

Tools to assist your SEO check-up

Tools to assist your SEO check-up

searchenginewatch.com 29 May '18, 7am

Any SEO check-up or audit should evaluate a website’s load speed. There are a number of tools available, all with their pr...

Singapore Garden Festival is back for the 7th t...

alvinology.com 29 May '18, 3pm

Singapore Garden Festival (SGF), the first garden show to showcase creations from the world’s top award-winning garden and...

What negative SEO is and is not

searchengineland.com 04 Jun '18, 12am

Comment spamming with the intent to shift content theme or on-page keyword usage. Interestingly, since this “keyword stuff...

What negative SEO is and is not

searchengineland.com 04 Jun '18, 12am

Comment spamming with the intent to shift content theme or on-page keyword usage. Interestingly, since this “keyword stuff...

Navy.mil - View Image

navy.mil 09 Jun '18, 5pm

Navy Reserve Navy.mil Underway Navy Personnel Command (NPC) Navy SAPR Navy EEO Inclusion And Diversity Navy Standard Integ...

Four ways Google is making SEO easier

Four ways Google is making SEO easier

searchenginewatch.com 30 May '18, 6am

This is a nice change for search marketers, who have for a long time made up for Google’s radio silence with research and ...

How much does SEO cost?

searchengineland.com 03 Jun '18, 5pm

The cost of SEO is also directly related to the potential rewards. Ranking nationally for a highly prized keyword that may...

(via Twitter…

searchenginewatch.com 01 Jun '18, 8am

Click: when a user clicks on one of your ads Impression: when your ads are shown. It is important to note that this does n...

As I was looking at #SEO tools, I came across

semrush.com 03 Jun '18, 6am

On Page SEO Checker Get a list of tailored insights on how to get a higher rank in search results: websites to earn backli...

SEO-Friendly Hosting: 5 Things to Look For in a Hosting Company by @amelioratethis

SEO-Friendly Hosting: 5 Things to Look For in a...

searchenginejournal.com 29 May '18, 1pm

As SEO professionals, we have no shortage of things to worry about. There are the old standbys: backlinks , content creati...