29 May '18, 10am

TWIM: Facebook Page Optimization, Voice Search for Local Businesses, and UX Writing

TWIM: Facebook Page Optimization, Voice Search for Local Businesses, and UX Writing

This week we’re covering ways to optimize your company’s Facebook Page, how local businesses can prepare for the future of voice search and how “user-centric” language can help a business reach its goals. We also look at incorporating different media formats into your content strategy that go beyond a blog post and how Instagram Stories can help to increase your reach and audience. How to Completely Optimize Your Facebook Page A Facebook Page can be used as an extension of your website and reach current and potential customers. Victoria Edwards lists ways you can optimize your Facebook page to get the most out of the platform. The first is to optimize it for SEO—include keywords throughout the Page’s copy and in posts. Include a call to action (CTA) to encourage users to interact with you or learn more about your business. Managing customer reviews and comments is a great ...

Full article: https://www.techwyse.com/blog/internet-marketing/twim-fac...

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