29 May '18, 12am

Google: Multiple Sites on Same IP is Not a Problem, But Similar Content Is by @MattGSouthern

Google: Multiple Sites on Same IP is Not a Problem, But Similar Content Is by @MattGSouthern

“All the same IP address — that’s really not a problem for us. It’s really common for sites to be on the same IP address. That’s kind of the way the internet works. A lot of CDNs (content delivery networks) use the same IP address as well for different sites, and that’s also perfectly fine. I think the bigger issue that he might be running into is that all these sites are very similar. So, from our point of view, our algorithms might look at that and say “this is kind of a collection of doorway sites” — in that essentially they’re being funnelled toward the same product. The content on the sites is probably very similar. Then, from our point of view, what might happen is we will say we’ll pick one of these pages and index that and show that in the search results. That might be one variation that we could look at. In practice that wouldn’t be so problematic because one of t...

Full article: https://www.searchenginejournal.com/google-multiple-sites...

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