28 May '18, 1pm

"How to Choose a Domain Name That Will Stand the Test of Time by @Web_Vibes"

Google doesn’t give any priority to keywords in your TLD (therefore no need for “.bike” if you’re a bike company for example). Most potential customers would guess your domain ended in “.com”. The same goes for your email address. If you have a global target, “.com” is a good option for a global TLD. If you have a regional target, a country level TLD will help you rank well on that country’s search engine versions. For example, “.co.uk” domains should do better on google.co.uk. A “.com” or a country TLD is more trustworthy and known than keyword TLDs (e.g., “.bike”).

Full article: https://www.searchenginejournal.com/how-to-choose-domain-...

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