17 May '18, 2pm

Yext adds TripAdvisor to listings network, conversational UI for local data updates

Yext has added TripAdvisor to its Knowledge Engine location data management platform. In addition, last month, Yext rolled out a new conversational interface for content and local data updates, which the company calls Knowledge Assistant. The TripAdvisor integration enables restaurant operators (and presumably, later hotels) to manage a range of attributes (e.g., hours, menus) through Yext’s dashboard. The company’s customers will also be able to access TripAdvisor analytics and monitor reviews in the dashboard. Last month, Yext also introduced a conversational way to check account information and update listings using text messaging or Facebook Messenger. With the Knowledge Assistant, customers can change hours, add photos, update a featured message (assume this will eventually work with Google Posts) and access analytics and reviews information. Yext offered a number of ...

Full article: https://searchengineland.com/yext-adds-tripadvisor-to-lis...

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