23 Apr '18, 1pm

11 Ways to Promote a Local Business on Instagram by @ashleymadhatter

JiffPom (@JiffPom) is proudly (I imagine) sitting atop a throne of 8.5 million Instagram followers. He’s also a dog. To put this in perspective, an “Insta-famous” dog has more followers than Apple, Amazon, and Microsoft combined. If every major soda brand combined their Instagram follower counts, JiffPom would still beat them by over 3 million. Google? Beat. Samsung and Facebook? Don’t make JiffPom bark. These are some of the top brands in the world. If they can’t compete with the likes of an Insta-famous animal, what hope do the rest of us have? Luckily for your local business, succeeding on Instagram is not just a simple matter of counting up followers; it’s about engagement. That’s what leads to conversion and sales. The challenge is generating those followers and producing Instagram content worthy of their engagement and subsequent business. This guide is full of 11 ti...

Full article: https://www.searchenginejournal.com/promote-local-busines...

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