29 Mar '18, 2pm

Is your SEO/SEM software tool or agency worthy of a Search Engine Land Award?

For the first three years of the Search Engine Land Awards program, we made a conscious decision not to include awards categories such as “Best SEO Software” or “Best SEM Tool”. The logic behind this choice had many layers, but among the top reasons: Judging all tools individually would require access and significant time to evaluate tool features. Tools and platform choices are inherently challenging for customers – budget, user seats, implementation needs, and so forth vary greatly across a wide scope of users, and selecting a limited few does a disservice to the community at large. As an unbiased publication, we simply cannot endorse a “Top 10” or ultimate winner among the many useful tools available in the industry. However, there is no denying that most of the SEO tools and SEM platforms available in the industry provide inherent value to both users and the community ...

Full article: https://searchengineland.com/is-your-seo-sem-software-too...

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