21 Mar '18, 1am

Local SEO in 2018: 12 Tips to Build Local Engagement by @A_Ninofranco

Local SEO in 2018: 12 Tips to Build Local Engagement by @A_Ninofranco

This year, local businesses need to step up their game to get online visibility. Competition in the local SERPs is getting more difficult and “your website doesn’t matter” anymore. Dana DiTomaso , President and Partner at Kick Point, recently spoke about local SEO in 2018 and beyond during PeepCon 3.0. DiTomaso explained why businesses need to focus more on optimizing for local search and how they can get better online visibility through local engagement tactics. This is a recap of DiTomaso’s PeepCon 3.0 presentation. Local SEO: Today & Beyond Local search is undergoing a few challenges, including review spam and listing spam. But Google is making steps to address them. “Spam is like whack-a-mole,” according to DiTomaso. “Spammers try new stuff, Google smacks it down.” To improve the quality of its listings, Google introduced the Local Guide program where people provide re...

Full article: https://www.searchenginejournal.com/local-seo-build-engag...

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However, for ecommerce sites, it’s necessary to take things a step (or ten) further. In this post, we share our SEO tips f...

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Businessinsider.com benefited from the initial shake-up. It has some great content, but it’s not been updated since Octobe...

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