11 Jul '11, 5pm

Mobile SEO: The Good, The Bad & The Ugly

Mobile SEO: The Good, The Bad & The Ugly

Let me just start by saying the there is no such a thing as “mobile SEO”, just SEO for mobile search. True mobile SEO could only exist if you only have a mobile site and the only link building you do is from other mobile sites and pursue other SEO activities on only mobile based platforms. In other words, “mobile SEO” doesn’t really exist, it’s just another part of SEO, and should be treated as such. I’m sure that statement will not win me any friends within the mobile SEO world, but it’s true. As search engine mobile and desktop results merge and the lines between mobile SERPs and desktop SERPs become similar if not the same; along with the fact that mobile devices now have virtually the same capabilities as desktop machines (apart from screen size), the lines have blurred. We have to ask the question, how long will Google maintain mobile SERPs in countries such as the UK...

Full article: http://searchengineland.com/mobile-seo-the-good-the-bad-t...

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