30 Nov '17, 1pm

What are sitelinks and how can I get them?

Use internal links with clear and informative anchor text. Make sure that the pages on your site are well-linked to each other, particularly the ones you want to appear as sitelinks – Google takes the number of internal/external links into account when judging the importance of pages for sitelinks. Use Fetch as Google to test whether Google can crawl and index important pages within your site. Make sure that your website’s main menu only features the most important categories. Use relevant and accurate meta descriptions , title tags and alt text throughout your site. Avoid thin, insubstantial content, duplicate content and of course spammy-looking keyword stuffing techniques. Try to improve your site speed and page load times, and make sure that your site is mobile-optimized to maximize your chances of getting sitelinks on mobile.

Full article: https://searchenginewatch.com/2017/11/30/what-are-sitelin...

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