29 Nov '17, 1pm

Small Businesses Prefer Facebook Over Adwords

Small Businesses Prefer Facebook Over Adwords

80% of US Small Business Owners Consider Facebook the Best Platform for Marketing Click To Tweet In March, G2 Crowd surveyed owners and executives of US small businesses and what they found was surprising. G2 Crowd found that small businesses prioritized marketing, despite being hard-pressed for financial resources. Out of the small businesses that participated, about 24% said they would concentrate funds on marketing and advertising. This segment was significantly larger than the segment of participants who claimed they would prioritize spending on other business essentials such as IT infrastructure and sales personnel. G2 Crowd’s poll also revealed that social networks were the preferred channel for small business marketing, with Facebook emerging as the most popular choice of platform. If there was any doubt about Facebook’s viability as a small business marketing chann...

Full article: https://www.searchenginepeople.com/blog/small-businesses-...

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