19 Sep '17, 12pm

Google: Shopping Cart Abandonment Not A Search Ranking Factor

Google: Shopping Cart Abandonment Not A Search Ranking Factor

Google's John Mueller said that having a high shopping cart abandonment rate is not a specific issue with ranking in Google. It is not a ranking signal. The question asked was: Can a high rate of shopping cart abandonment have a negative impact on a site's search rankings? John Mueller responded on Twitter saying "no." He did add that "but what good are rankings if people don't buy?" True - true. No .. but what good are rankings if people don't buy? pic.twitter.com/U1PbjEL50j — John ☆.o(≧▽≦)o.☆ (@JohnMu) September 18, 2017 But no, Google doesn't measure your conversion rates for organic search ranking purposes.

Full article: https://www.seroundtable.com/google-shopping-cart-abandon...

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