Create anchor texts that are informative No matter how compelling your website content is, it’s a fact that most online users simply browse and don’t really spend all their time reading long paragraphs. When looking for helpful resources or information on your website, most users’ att...
Although they’re not really essential to attaining high search engine rankings, meta description tags play an important role in gaining user click-throughs from SERPs or search engine result pages. They present one of your best opportunities to advertise content to potential customers...
During last year’s Search Marketing Expo (SMX 2012), Matt Cutts, the head of WebSpam at Google, discussed how social signals will increase in significance in the coming years. This means that you must pay attention to social media sites to see how they can boost your site’s ranking in...
Using Keyword Optimization Wisely to Enhance the User Experience January 11, 2013 by SEOP Blog Team The use of keywords to optimize on-site content is a classic SEO technique that has proven to effectively boost page ranking and visibility on the Internet. However, Google’s Panda and ...
Using Your Website’s Server Logs for a More Thorough Website Audit April 1, 2013 by SEOP Blog Team Image by Cory Doctorow When running a technical SEO website audit , it’s easy to rely on the usual web analytics, crawl diagnostics, and webmaster tools to make sure your entire website ...
Improve Your SEO in Accordance to Google’s New Ranking Algorithm Google , Grow your business , search engine optimization , SEO tips | Tweet Comments (0) Image by Robert Scoble Google rolled out new algorithms in April 2012 that has changed the ways their search engine ranks pages and...
Improving Web Traffic through Branding Grow your business , search engine optimization , SEO tips | Tweet Comments (0) Image bycharlie llewellin Google recently changed the algorithm they use for their search rankings, which means that the guidelines for SEO best practices have change...
What a Malware Infection Can Do to Your Website’s SEO February 15, 2013 by SEOP Blog Team Most of us have encountered the red flags raised by Google, warning us that the website we’re about to load contains harmful malware. This is something we don’t just encounter from sketchy websit...
