When you consider your marketing assets, two stand out as especially powerful: SEO and social media. They create a dynamic synergy and impact one another on different levels that directly correlate to business results. Learn how to take advantage of this powerful combination in this u...
Google has been working hard on improving real time search. Bing, on the other hand, is trying to deliver more personalized search experiences. Yahoo! has spent some time on redesigning its search results pages to streamline the user’s search experience. Wow, what else? In the last co...
Resource Library Metrics & Monitoring for SEO International Search Social Search International Search Engines Industry Specific SEO Best Practices In-House SEO Resources Local & Mobile (SEO) Pay-Per-Click & Paid Search Marketing Resources SEO & Marketing Fundamentals SEO & Technically...
SEMPO L.A. was formed in the fall 2010. It aims to provide four quality learning/networking events each calendar year. The group recognizes the importance of an engaged member community and seeks active communication with members.
Lauren Kelley of Google will be joining SEMPOAZ for a presentation and discussion on how Google+ can help marketers and their clients get closer to their target audiences, building relevance and relationships along the way. A vision of Google+, the presentation will be followed by Q&A...
Whether you are a search or social marketing professional or use search and social as part of your profession, SEMPO provides the programs and resources to help you succeed. Our activities center on Education, Networking, and Research. To support our educational mission, we provide a ...
Clear understanding of the media planning and buying process (multi-channel preferred). Solid understanding of general advertising and direct marketing performance metrics. Understanding of the strengths/weaknesses of media research tools and how to effectively use them. Strong writte...
Clear understanding of the media planning and buying process (multi-channel preferred). Solid understanding of general advertising and direct marketing performance metrics. Understanding of the strengths/weaknesses of media research tools and how to effectively use them. Strong writte...