31 Jul '17, 3pm

How to optimize for user intent in search

I thought we were talking about content here? Yes, on the whole we are but there are opportunities within link building as well. Some users will turn to Google not simply to provide them with the best result, but also a list of the options available to them. Common examples of how a small change to the wording can result in this alteration to user intent are as follows:

Full article: https://searchenginewatch.com/2017/07/31/how-to-optimize-...

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