31 Jul '17, 1am

A top #Google ranking is made up of 200+ components. But optimizing these 4 is a great place to start: #seo

I remember being awestruck back in 2013 by Brian Dean’s list of more than 200 Google ranking factors . My first thought was, “Wow! Think of the work and research that went into this!” followed by, “This will be so useful!” and finally, “Oh god, there aren’t enough hours in the day for all of this.” Fortunately, not all ranking factors are created equal — you can maximize your SEO efforts by focusing on a few specific ranking factors. Of course, Google’s algorithm is always changing , and we can’t rely on yesterday’s ranking factors. These top four ranking factors are based on the most recent studies by SearchMetrics , Backlinko , and my colleagues at SEO PowerSuite . ADVERTISEMENT Read on to discover how to optimize your site for today’s important signals. 1. Content Content is one of the most important Google ranking factors , according to Andrey Lipattsev, a Search Quali...

Full article: https://www.searchenginejournal.com/4-important-ranking-f...

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