30 Jul '17, 6pm

Do Google’s New AdSense Native Ads Violate Its Own Policies? by @MattGSouthern https://t.co/ztqXVeR7bo

Google has introduced a new type of AdSense ad unit called “Native ads,” which raises concern as to whether or not the company is violating its own policies. Allow me to explain. ADVERTISEMENT Google’s new Native ads are designed to match the look and feel of one’s website, which the company claims is good for the user experience. There are three types of Native ads units: In-feed ads: These fit inside a website’s feed, such as a list of articles on the site. In-article ads: These can fit in between paragraphs of a piece of content. Matched Content ads: This is a block of recommended articles for users to visit – some of which are articles on the publisher’s site, while others are ads for content from other publishers. These are now available to all AdSense publishers, and can be utilized by creating a new AdSense ad unit. Google’s Ad Placement Policies Google’s own ad pla...

Full article: https://www.searchenginejournal.com/googles-new-adsense-n...

Tweets

Google's Expanded Ads Format Delivers Unexpecte...

accuracast.com 30 Jul '17, 10am

Expanded text ads have two headline fields instead of one. The extra headline field allows you to include additional text ...

The Pain-Free Way to Move from #PPC to #FacebookAds:

The Pain-Free Way to Move from #PPC to #Faceboo...

searchenginejournal.com 31 Jul '17, 6am

Paid search practitioners are increasingly being asked by their clients to run Facebook Ads campaigns. In addition, PPC pr...

Google Home Service Ads to Launch Soon in Chicago by

Google Home Service Ads to Launch Soon in Chica...

searchenginejournal.com 31 Jul '17, 8pm

A source says the vetting process for Google Home Service Ads in the Greater Chicago metro area is finishing up, meaning t...

Attention online retailers - your guide to mast...

searchengineland.com 04 Aug '17, 2pm

Black Friday Report: Retail search ad spend shifted from text to shopping ads on desktop Desktop spend across 2,500 popula...

Missoni continues showing of solidarity in fall ads

Missoni continues showing of solidarity in fall...

luxurydaily.com 03 Aug '17, 8pm

{"ct":"FcstDMMfjMhMDVbTpajFHpMAK\/IU8iDuADx4kU0HxBmt85F5XQ0k9kpEPC4MNblkE79mjz+ISg1tyEKaWeB5FfUND+nsbOvsYvN6PUzT9tYFR54r2L...

This week: A free webinar to help you develop social media policies #nptech

This week: A free webinar to help you develop s...

org.salsalabs.com 31 Jul '17, 3pm

Sarah Beaulieu has extensive experience in fundraising, communications, strategic partnerships and organizational strategy...

Google adds new 'save' & bookmarking feature, which you can access in a new hamburger menu

Google adds new 'save' & bookmarking feature, w...

searchengineland.com 02 Aug '17, 3pm

Google has added a new “save” feature, which you can access under a new hamburger menu, navigation drawer, on the left sid...

The Pain-Free Way to Move from PPC to Facebook ...

searchenginejournal.com 28 Jul '17, 8pm

Paid search practitioners are increasingly being asked by their clients to run Facebook Ads campaigns. In addition, PPC pr...

The Pain-Free Way to Move from PPC to Facebook Ads

The Pain-Free Way to Move from PPC to Facebook Ads

searchenginejournal.com 28 Jul '17, 7pm

Paid search practitioners are increasingly being asked by their clients to run Facebook Ads campaigns. In addition, PPC pr...

Ad creep: Google extends Shopping ads into mobile Google Image search listings

Ad creep: Google extends Shopping ads into mobi...

searchengineland.com 03 Aug '17, 2pm

Google is making moves to extend Google Shopping listings further into Image search results for products. The ads appear w...

The Pain-Free Way to Move from PPC to Facebook ...

searchenginejournal.com 28 Jul '17, 1pm

Paid search practitioners are increasingly being asked by their clients to run Facebook Ads campaigns. In addition, PPC pr...