30 Jul '17, 8am

Want more links? Be more likable.

One of the things I like best about link building is that it really is as much art as it is science, if not more so. I do roll my eyes when people talk about “relationship building” — and I roll them when I write about it, too — but in many ways, it really is all about that. If you can’t make webmasters like you and what you’re proposing, you’re not going to get those links. Following are some tips for being a more likable link builder: Outreach Don’t be a stalker. If there’s no contact information on the site, maybe that means they don’t want to be contacted. There are many ways of finding the contact info for a site, and I have certainly used them before. After realizing that it’s mostly just creepy, I’ve stopped. These days, if we don’t find contact info on a site, we just assume we should not bother them. A lack of contact information on a site is the digital equivalen...

Full article: http://searchengineland.com/want-links-likable-275122#.WS...

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