29 Jul '17, 11pm

Make These Website Conversion Improvements to Enhance SEO Results

The goal of an SEO campaign is to increase targeted, relevant organic visitors to a website over time. However, while increased organic traffic is certainly great, it’s not doing anything directly to improve the bottom line. A company is only going to see a return on investment if those visitors are taking an action and converting. For an e-commerce site, the ultimate goal is obviously a sale, but in the B2B world, lead generation websites are looking for leads that can work their way through the sales funnel and eventually become a paying customer or client. Here are some improvements website owners should make to make their website conversion-friendly and ensure they are getting the most out of an SEO campaign:

Full article: http://www.brickmarketing.com/blog/website-conversion-imp...

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