02 Jan '13, 9pm

The Hottest Reads In Search & Social In 2012

We already shared the news that Jordan Kasteler took home the top prize and had a second entry in our overall list of most read columns for the year, both of which appeared here in the Search & Social column, alongside several other worthy reads. In 2012, “social signals” became one of the most talked about topics among SEO’s and social media marketers, as the prevalence of Google+ and Bing/Facebook social results have captured our attention. Yet many feel we’re still very much in the early stages of social signals having a major impact in general search engine results. That should make for an interesting 2013! Beyond that, there are also other opportunities to optimize your content for both search engines and social media platforms, as our columnists also covered some unique uses of social media in 2012, while sharing successful tactics and tips. In our book, there’s more...

Full article: http://searchengineland.com/the-hottest-reads-in-search-s...

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