30 Jun '17, 3pm

via @Koozai

via @Koozai

Black is a colour of sophistication, seriousness, control and independence, although it can also be used to show evil, mystery, depression and even death. Black is a very reserved colour that completely lacks any light as it’s an absence of all the colours. It likes to stay hidden, in control and separate from others. For this reason, black is a great colour for high contrast and easy legibility. Unfortunately, since it’s a very powerful colour, too much black can cause sadness and overall negativity, so use it sparingly and in your text more than the visuals themselves.

Full article: https://www.koozai.com/blog/content-marketing-seo/psychol...

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