29 Jun '17, 4pm

How AI Is Affecting The Digital Marketing World

From board game-playing robots to self-driving cars, artificial intelligence and machine learning have been a part of our world for a while now. Whenever you use Netflix and it suggests content based on your previous likes or dislikes, that’s machine learning. AI has been used to manage customer service more efficiently, like at enormous companies such as Microsoft. Facebook even has a service that uses AI to analyze and present you with new target markets. Marketers can maintain positive brand perception and engage with newer audiences with AI’s help. However, brands should know that it’s not about taking advantage of AI; it’s about learning to work with a system that thinks like a human. Centrally focused on customer service and providing need-to-know information, AI chatbots effortlessly engage with your audience within a messaging platform. Services like Uber use Faceb...

Full article: https://www.wpromote.com/blog/ai-affecting-digital-market...

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AIや機械学習で送電設備の劣化を予測、東京電力と米社

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