28 Jun '17, 3pm

Spotted in AdWords: Check a box and automatically create a headline test

Now, it looks like Google is trying out a feature to make it easier for more advertisers to adopt even basic ad testing. Digital marketing strategist Conrad O’Connell spotted a new option in the old/current AdWords interface to “Create a second ad with headlines in reverse order.” Check the box, and automatically create an A/B headline test.

Full article: http://searchengineland.com/google-adwords-headline-test-...

Tweets

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