26 Dec '12, 5pm

Would You Pass The End Of Year Digital Marketing Quiz?

Would You Pass The End Of Year Digital Marketing Quiz?

2012 has been another big year for digital. And in such a fast changing industry, how do we really expect everyone to keep up? Being ahead of the game on the topics that matter will put you head and shoulders above the competition, so take the quiz below and see how you would fare. Then check out my responses below to see if you agree – extra points for disagreeing and commenting with your own opinions. What is the difference between Search Retargeting and Site Retargeting? How/When does de-duplication occur in display advertising, and what is its impact? What is the opportunity with the Facebook Exchange (FBX)? Complete the sentence, “View-through attribution is…” What are ‘Programmatic Marketing’ and ‘Big Data’? Bonus question: Will 2013 be the year of ‘mobile’? 1. What Is The Difference Between Search Retargeting & Site Retargeting? In brief, search retargeting is a pro...

Full article: http://searchengineland.com/would-you-pass-the-end-of-yea...

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