15 Jun '17, 3pm

How to optimize for Google's featured snippets

How to optimize for Google's featured snippets

Even though the site ranks #1 organically for this keyword, there was a 16% increase in traffic ever since the featured snippet gained rankings. By creating content optimized for the Who, What, When, Where, Why questions and using keywords that appear in Search Suggestions, this website has gained dozens of featured snippets that have increased traffic substantially, month over month.

Full article: https://searchenginewatch.com/2017/06/15/how-to-optimize-...

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