21 Dec '12, 5pm

Despite APIcalypse SEOs Still Need Rank Tracking Data

Despite APIcalypse SEOs Still Need Rank Tracking Data

As you may have heard, Google is clamping own on how tool owners use their APIs . For many businesses these policy changes raise some serious concerns, and for many SEOs, the moved seemed to herald the end of their world. Hearing about Raventools dropping support for rank tracking next year, got me mulling over some questions. How valuable are rankings? Will our clients be upset without this data? How do we use rankings anyway? I’ve been doing SEO for 7+ years now, and I can’t imagine not having rankings data to see what’s working and what isn’t. As the founder of an SEO software dashboard that provides rank tracking too, I'm committed to providing rank tracking data to our customers - even if that means never having access to the Adwords API. Asking The Experts I decided to ask a few well-respected agency owners their thoughts on rank tracking, as well as offer a few ways...

Full article: http://searchenginewatch.com/article/2233160/Despite-APIc...

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