28 May '17, 4pm

via @SEOBrock, @sejournal

Does the homepage explain what your store is all about? Is it easy to understand? Is the site structured well? Is the page layout clear, consistent, and visually appealing? Are the graphics welcoming and consistent? Do your product images show high-quality graphics of what you are selling? Is there good use of white space? Is the content too dense? Are navigation buttons and tabs consistent and intuitive? Is the relationship between the page and navigation clear? Is there a clear “path” for users to follow from first landing on the site to buying a product? Is the content unique, well-written, and accurate? Are there ads, interstitials, pop-ups, or any other obtrusive elements on the page? If so, are they displayed in a professional manner? Are there calls-to-action (CTAs) on the page, and are they clear and intuitive?

Full article: https://www.searchenginejournal.com/shopify-seo/199766/?v...

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