20 Dec '12, 1pm

Search Engine Reputation Management Services

Search engine reputation management (SERM) is reaching the next level. PR firms across the globe are starting to offer elaborate services in corporation with SEO firms. A professional approach doesn't just consist of cleansing the search results once a reputation is already in trouble. Companies need to become aware that all their activities can result in well-ranked online messages that can have a huge effect on the perception of their brand. This article explains just a selection of SEO PR services that I've seen offered so far. New ones are sure to come and hopefully Search Engine Watch readers can share some of their discoveries. SERP Cleansing Already quite well known is the service of pushing undesired search results for your name out of the prominent first search engine result page (SERP). This can be done by textually optimizing pages on different domains for your ...

Full article: http://searchenginewatch.com/article/2232622/Search-Engin...

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Search Engine Reputation Management Services - ...

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