29 Mar '17, 2am

5 Signs Your Agency Is SEO Clueless

Big agencies throw “SEO” on their services pages the way I throw exercise clothes into my suitcase: They know there’s no way in hell they’ll use it. Another “big-time” agency just did it, and I’ve got steam coming out of my ears because this means another list of Fortune 1000 clients will get second rate service (if they’re lucky). And, frankly, it means Portent won’t get those clients. So help me out. You can check your agency’s Search Engine Optimization (that’s what SEO is – your agency may not know) skills. Try these tests. If any turn up positive, dump the SEO team like last week’s compost: 1: Ridiculous Redirects Nerd method: Run a CURL command on the agency’s web address. It should show a 200 response. Muggle method: Go to a site like httpstatus.io . They’ll do the work for you. Far less nerd cred, though, and you may not get the most accurate results. Either way: I...

Full article: https://www.portent.com/blog/seo/5-signs-your-agency-is-s...

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