01 Mar '17, 1pm

3 Common Google Penalties & How to Recover From Them

3 Common Google Penalties & How to Recover From Them

Traffic to your website is steadily rising, along with sales. Rankings are also on the rise for your target keywords. But the next day traffic takes a sudden nosedive and your site is nowhere to be seen in the search results. What happened? The dreaded algorithm update… It can be incredibly devastating to witness this scenario as sales to your business likely take a major hit as a result. Such occurrences are actually much more common than you think. Google is constantly refining its ranking algorithm to deliver better and more relevant results. In fact, it is estimated that the algorithm is updated hundreds of times a year. Engaging in any questionable tactics will likely result in a ranking penalty. Some examples include: Spamming pages with irrelevant keywords Building links from low quality sources Over-optimising on-page factors Duplicating or using thin content Linki...

Full article: http://www.searchenginepeople.com/blog/recover-google-pen...

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