28 Feb '17, 10pm

Be a Better Writer: 5 Lessons Learned From Yoga Teacher Training

Last fall, I began a 200-hour certification program to become a yoga teacher. I wanted to learn more about the philosophy of yoga, strengthen my public speaking and leadership skills, and teach one or two nights a week after finishing my day at work as a content and social specialist at Portent. During the training, we learned the Sanskrit (the ancient language of Hinduism) word “svadhyaya,” which roughly translates to self-study. To embrace svadhyaya means that we must contemplate and examine ourselves in order to grow. Learning about this concept not only made me examine my personal life but my work life as well. Simply put: I wanted to know how I could be a better writer. Luckily, there were many lessons I learned during my training that were also applicable to creating better content. If you’re currently a writer or even a digital marketer who occasionally writes, here...

Full article: https://www.portent.com/blog/copywriting/better-content-5...

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