22 Nov '12, 3pm

Are You Ready For A Social Media Crisis? - via @awebranking

With the impressive growth that social media has gained in the last couple of years, crisis faced by brands have changed completely. It’s no longer about a critical issue with your service or your entire line of products. Any bad comment spread can become now the seed of a huge social media crisis. Adapting and mitigating any negative effects is difficult, as it takes strong insights and a sustained effort to react properly in a short time.

Full article: http://www.advancedwebranking.com/blog/social-media-crisi...

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