30 Dec '16, 3am

Predictions 2016: How’d I Do? https://t.co/pRnlAoVkX6

Predictions 2016: How’d I Do? https://t.co/pRnlAoVkX6

#2 – Mobile will finally mean more than apps. It may seem counterintuitive, but I think this is the year my mobile prediction actually came true. Here’s the detail from my post: “by year’s end, we’ll find ourselves interacting with our technology in new and far more “web like” ways – bouncing from link to link, service to service, much as we did on the original web, but with the power, context, and sensor-laden enablement of mobile apps and devices.” In fact, that’s exactly how using my phone now feels – deep linking has gone mainstream, and more often than not a link from a search opens an app on my phone, or a call to action in an email or inside an app opens another app – or a mobile web view – inside a third party site. Plus, every new release of Android (I don’t use iOS) seems to increase the utility of notifications, voice, and search. That’s how the next generation ...

Full article: http://battellemedia.com/archives/2016/12/predictions-201...

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