16 Nov '12, 12pm

Mobile App Marketing Guidelines

Acquiring downloads and installs of a mobile app isn't easy. With millions of apps available on iTunes and through Google Play, getting your application to stick out above the rest is quite difficult. You can sit back and hope you get lots of great reviews or promote your app through social media, but thankfully there are many options to utilize media spend to acquire downloads. Mobile app campaigns are bought similar to traditional online media campaigns. CPM is widely available but there is often more focus on CPI (Cost Per Install) or CPD (Cost Per Download). These options are essentially CPA campaigns, where you only pay when an action is completed. Incentivized Traffic This advertising option helps you get your app in front of millions of potential customers each day. By partnering with one of the many mobile app advertising networks out there, you can have your app p...

Full article: http://searchenginewatch.com/article/2225297/Mobile-App-M...

Comments

  1. 18 Dec '12, 8pm

    Email to Text SMS Gateway allows you to use your email client (MS & Outlook, Gmail or any other email client) to send and receive Text messages.This is a great interface for people comfortable with using email. It also allows for multiple people to use the system - a powerful tool for office communication. Once registered follow the email setup steps and you are ready to send from your email client. Replies to an Text or SMS can automatically be forwarded to an email address of your choice.:(http://www.txtimpact.com/Email2SMS.asp)

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