30 Nov '16, 2am

Google Testing New Feature for Messaging Businesses From Search Results

A select number of site owners are currently being invited to test a new feature that allows searchers to message businesses directly from Google search results. There’s a new Google My Business Help guide dedicated to the messaging feature, but it doesn’t provide much information beyond telling site owners to follow the instructions in the email. There’s no information about how you can get invited to test the new feature, or what types of businesses are being selected at this time. Although the help guide does provide a screenshot of what the new messaging feature looks like in search results, which you can see below: When it comes to the actual messaging itself, businesses have two options. They can either use traditional SMS messaging, or as an alternative they can use Google Allo. Be weary though, if you get an invitation to try this feature it’s not advisable to sign...

Full article: https://www.searchenginejournal.com/google-testing-new-fe...

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