12 Nov '12, 12pm

How to Prospect for Links Using Social Media

How to Prospect for Links Using Social Media

Since the first iteration of the Panda update, the term link building has become a dirty word in the SEO industry, synonymous with forum posts, profile links and comment spam. Of course, nothing could be further from the truth. Google exists because links are the best way to quantify which sites are best for a given keyword phrase, and despite the advent of social media and Google Authorship as influential factors, that basic fact will never change.

Full article: http://www.searchenginepeople.com/blog/social-media-link-...

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