Focus on Who, What and How Before Crowdfunding Your Project

Write down details about your audience and segmentation. Understand the needs of consumers and influencers you're preparing to engage. Create an exceptional product or service with a value proposition that is easily understood and appealing to your audience. Ideally, create and protect intellectual property via patents, trademarks, copyright, website domains, etc. This will enable you to create value and be more transparent with crowdfunding. Research and organize a list of influential media people (social and traditional) to engage and share campaign info. When the campaign is live, comment on key blogs and websites about campaign info/links and invite people to learn more. Organize current contacts via customer relationship management (CRM) and/or email marketing tools to help with inbound and outbound communications across channels; minimum – use a spreadsheet. Create a...

Full article: http://searchenginewatch.com/article/2223870/Focus-on-Who...

Tweets

@Drwright1 » 25 Nov '12, 1am
#crowdfunding A very good article on what to do to raise $40k- no get on social media crap! [link]
@LeoBurnettSA » 21 Nov '12, 8am
Thinking about 'crowdfunding' your next business venture? here are some guidelines: [link]
@ReKixx » 14 Nov '12, 12am
A few tips for crowdfunding the @ReKixx way. [link] Thanks @creatorbase @sewatch. And the website is LIVE [link]
@feelookfabulous » 13 Nov '12, 2pm
RT @Tom__Coleman: Focus on Who, What and How Before Crowdfunding Your Project [link]
@nigelwickenden » 12 Nov '12, 11pm
If you're thinking of funding your new product using crowdsourcing (like Kickstarter) then here are some tips:- [link]
@mesopdx » 12 Nov '12, 9pm
Everyone is fired up about Crowd Funding. Before you launch your project, read through these tips: [link]
@fundlocals » 12 Nov '12, 4pm
Focus on Who, What and How Before #Crowdfunding Your Project: #SupportLocal #ShopLocal #FundLocals [link]
@NobleSamurai » 12 Nov '12, 4pm
If you're thinking of funding your new product using crowdsourcing (like Kickstarter) then @creatorbase has some tips: [link]
@CrowdsMakeCents » 12 Nov '12, 6am
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@Borty » 11 Nov '12, 11am
Focus on Who, What and How Before Crowdfunding Your Project by @creatorbase [link] przez @sewatch
@GradDipMedia » 11 Nov '12, 3am
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You have an idea and want to bring it to market; fast! Crowdfunding is a proven way to raise capital and go-to-m... [link]
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