29 Oct '16, 1am

An Argument For Why You Shouldn't Use Hashtags [Infographic] by @AkiLiboon

I am completely skeptical of the data used to make this infographic. To analyze only 167,943 tweets over a 7 day period, in actuality, only represents a small fraction of tweet communique to give proper insight As a marketer who gets paid to do this for multiple clients with a proven track record, I can honestly say I have used Hashtags to great success. I don’t use them all the time, mind you, but in no way do they actually harm or hinder marketing efforts. Aki Libo-on What Venngage is pointing out in their infographics is that the engagement you get from using hashtags aren’t 100% for real users. That’s why you should rely solely on it. I get your drift, though. SEJ has its own hashtags like #SEJThinkTank and #MarketingNerds. Aside from monitoring our social engagement, we also use it for listening and interacting with our audience. Great tips you have there.

Full article: https://www.searchenginejournal.com/heres-why-you-shouldn...

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