Dangerous Facebook Ads Bug Results In Unauthorized Media Spend

The Facebook Ads application is throwing what seems to be a bug or a misleading change in feature behavior that allows accounts to exceed the Account Spend limit setting. aimClear experienced overspend situations twice in the last 10 days. There also seem to be contradictions in various places throughout FB’s help screens. There are two explanations as to how the Account Spend limit feature works. In reality you can’t ever adjust an Account Spend limit number in the UI and consider it a “Absolute” cap. This is described in detail below. We’re not sure what’s more disturbing, the change in spend cap behavior or the feature description contradictions. Either way, get the word out to your fellow marketers: Facebook Account Spend limits may not work as we have understood them to function. You may overpay FB. Depending on the size of the account, this can be an expensive error....

Full article: http://www.aimclearblog.com/2012/11/06/dangerous-facebook...

Tweets

@chickhuber » 09 Nov '12, 6pm
yikes! facebook bug ignores spend limit: [link] via @mediapost
@ManveshS » 08 Nov '12, 11am
RT @waworld: Rrely on Facebook Ad spend caps to keep within budget? @aimclear reports on a bug that ignores the caps [link]
@waworld » 08 Nov '12, 11am
Rrely on Facebook Ad spend caps to keep within budget? @aimclear reports on a bug that ignores the caps [link]
@thelostagency » 07 Nov '12, 8pm
RT @wilreynolds: Dangerous Facebook Ads Bug Results In Unauthorized Media Spend [link]
@GlitchRetweet » 07 Nov '12, 4pm
RT @Thos003: “@lisabuyer: Dangerous Facebook Ads #Bug Results In Unauthorized Media Spend [link] via @aimclear” #pestcontrolguy
@Thos003 » 07 Nov '12, 4pm
“@lisabuyer: Dangerous Facebook Ads #Bug Results In Unauthorized Media Spend [link] via @aimclear” #pestcontrolguy
@SERP » 07 Nov '12, 3pm
Dangerous Facebook Ads Bug Results In Unauthorized Media Spend [link] - thanks @aimclear
@aimclear » 07 Nov '12, 3pm
Update: Refund From FB: See Dangerous Facebook Ads Bug Results In Unauthorized Media Spend [link]
@HankKMartin » 07 Nov '12, 2pm
Facebook not capping ad spend [link]
@benjohnston429 » 07 Nov '12, 2pm
Heads up, Facebook Ad people | Dangerous Facebook Ads Bug Results In Unauthorized Media Spend [link] via @aimclear
@John_G_Olson » 07 Nov '12, 2pm
Dangerous Facebook ads bug results in anauthorized media spend [link] via @aimclear #smm #advertising
@aimclear » 07 Nov '12, 2pm
Yep RT @SEOChampion: Dangerous Facebook Ads Bug Results In Unauthorized Media Spend | aimClear® Blog [link]
@dakotalocal » 07 Nov '12, 1pm
Dangerous Facebook Ads Bug Results In Unauthorized Media Spend | aimClear® Blog [link]
@JackieHole » 07 Nov '12, 12pm
WHOOPS! RT @scottpolk: Dangerous Facebook Ads Bug Results In Unauthorized Media Spend [link]
@misterjinx » 07 Nov '12, 10am
Facebook Ads spending bug [link]
@sagewiz » 07 Nov '12, 12am
@Webtraction sugg: Dangerous Facebook Ads Bug Results In Unauthorized Media Spend [link]
@FrancoPuetz » 06 Nov '12, 10pm
Dangerous Facebook Ads Bug Results In Unauthorized Media Spend [link] #AdParty
@tryggvie » 06 Nov '12, 8pm
Já sæll! - Dangerous Facebook Ads Bug Results In Unauthorized Media Spend [link]
@soyculto » 06 Nov '12, 8pm
Dangerous #Facebook Ads Bug Results In Unauthorized Media Spend >> [link] >> Who is benefiting the bug? o_O
@TheKenJones » 06 Nov '12, 5pm
If you advertise on FB read this right now RT @toddmintz Dangerous Facebook Ads Bug Results In Unauthorized Media Spend [link]
@HeerzJonny » 06 Nov '12, 4pm
The WORST in Customer Service hands down!!! RT @TheGrok: Dangerous Facebook Ads Bug Results In Unauthorized Media Spend [link]
@daver » 06 Nov '12, 4pm
RT @TheGrok: Dangerous Facebook Ads Bug Results In Unauthorized Media Spend [link]
@SEOLinkTagstic » 06 Nov '12, 4pm
Dangerous Facebook Ads Bug Results In Unauthorized Media Spend [link] #seo #sem #serps #facebookadvertising
@AustinInsurance » 06 Nov '12, 4pm
@aimclear GREAT photo at the top of that article! [link] #Facebook Ads Bug
@WebbytheLake » 06 Nov '12, 4pm
Dangerous Facebook Ads Bug Results In Unauthorized Media Spend [link] #ppc
@THGBusiness » 06 Nov '12, 4pm
Dangerous Facebook Ads Bug Results In Unauthorized Media Spend: The Facebook Ads application is throwing what se... [link]
@gretchenegeberg » 06 Nov '12, 4pm
#Facebook Marketers...Sleep with one eye open! RT @MerryMorud: [link] @Facebook Account Spend Caps under Investigation
@SEOAware » 06 Nov '12, 3pm
RT @MerryMorud: DANGER DANGER #Facebook Marketers [link] @Facebook Account Spend Caps currently DON'T work - via @aimclear
@MerryMorud » 06 Nov '12, 3pm
DANGER DANGER #Facebook Marketers [link] @Facebook Account Spend Caps currently DON'T work - via @aimclear
@keyword_tool » 06 Nov '12, 4pm
Dangerous Facebook Ads Bug Results In Unauthorized Media Spend: The Facebook Ads application is throwing what se... [link]
@Web_Marketers » 06 Nov '12, 4pm
Dangerous Facebook Ads Bug Results In Unauthorized Media Spend: The Facebook Ads application is throwing what se... [link]
@SEM_Blogs » 06 Nov '12, 4pm
Dangerous Facebook Ads Bug Results In Unauthorized Media Spend: The Facebook Ads application is throwing what se... [link]
@SEOSnack » 06 Nov '12, 4pm
via @aimclear: Dangerous Facebook Ads Bug Results In Unauthorized Media Spend [link]