Beyond Engagement: Harnessing the Power of Social Media #SESCHI Sneak Peek

SES Chicago kicks off in just a couple weeks, and boy oh boy, we are stoked. Industry luminaries and brainchow-hungry marketers alike will flock to the Windy City in droves and saddle up for three straight days of sessions, discussion panels, and networking events galore. Like similar mainstream online marketing conferences, SES events showcase some of the latest in technology, trends, and tactics cutting-edge professionals need to know. One of aimClear’s favorite things to do prior to each big show is to host interviews with speakers, learning more about what makes them tick and what they’ll be dishing up to attendees. This go-round, I had the opportunity to share a candid Q&A with two speakers set to take the stage at the Hyatt Regency. Mel Carson , Founder of Delightful Communications, and Jason Yormark , Senior VP of Marketing & Social Media of ShowPony, will tag-team ...

Full article: http://searchenginewatch.com/article/2221526/Beyond-Engag...

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