29 Sep '16, 12am

Why You Should Have Less Marketing In Your Content Marketing: Ultimately, the key to modern content marketing...

Why You Should Have Less Marketing In Your Content Marketing: Ultimately, the key to modern content marketing...

Ultimately, the key to modern content marketing is starting from a place of informing your audience. How many times would you want to hear about the perks of your product? If you’re boring yourself as you’re writing your blog post, your audience is already gone. Schedule a personal profile, a day-in-the-office piece, or some innovative method of using your product that your customers haven’t considered yet. With marketing right there in the name, it seems obvious that your content marketing is going to include some, well, marketing. And of course, occasionally you’re going to mention the product you offer or the services you want people to buy. But if every single piece of content you offer ends with a marketing pitch or for the purpose of building links , you’re not going to see the sales you want. Let’s talk about why. Diversity of Content is Key If there ever was a time...

Full article: http://www.seochat.com/c/a/marketing/less-marketing-conte...

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