09 Aug '16, 8pm

Facebook's Panda Update

Kara Swisher: What were you trying to communicate in the call, especially since investors seemed very focused on Panda? R R: What I also wanted to show was that third-party data sources should not be relied on. We did get affected, for sure. But I was not just being optimistic, we wanted to use that to really understand what we can do better. K S: Given Google’s shift in its algorithm, are you shifting your distribution, such as toward social and mobile? R R: If you look at where trends are going, that’s where we are going to be. K S: How are you changing the continued perception that Demand is a content farm? R R: I don’t think anyone has defined what a content farm is and I am not sure what it means either. We obviously don’t think we are a content farm and I am not sure we can counter every impact if some people think we are.

Full article: http://www.seobook.com/facebooks-panda-update

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