28 Jul '16, 2pm

Search Marketing Is The Future, Right? by @annaleacrowe

This is a sponsored post written by me on behalf of Bing Network . All opinions are 100% mine. I’ve always been fascinated by the constant evolution of search. It scares me to accept that I’ve never been able to get the full grasp of these changes. I couldn’t sit still. My career was built on writing and consulting about SEM. I should be prepared for the future. I should know what’s coming next. But, I don’t. The future of search has me in a constant spin cycle. Do you feel this way? Bing has 133 million monthly searches. Google hit over 100 billion . That’s a lot to take in. The good news is this hasn’t stopped me (or others!) from digging into these changes. This past year working at SEJ has allowed me to explore new strategies to help explain the future of SEM. I discovered that I’ve been looking at the future of search all wrong. And, I think a lot of us have. What is ...

Full article: https://www.searchenginejournal.com/search-marketing-is-t...

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