SgImpact.com

21 Oct '12, 7am

Good article from Ann @seosmarty Social Media Marketing; Think Long-Term

Great post. Hope you don’t mind if I introduce my personal perspective. The challenge I run into with social media as a Small Business Owner and Web Marketer is the dichotomy of 1) Developing your network to accomplish your internet marketing efforts (meaning spending endless ours at SEO, coding, design, etc forums and blogs) and 2) Developing your network around your products and customers (reviewing reports, commenting news, analyzing new findings, article writing, etc). I like the idea of creating a long term community around my business as well as participating in communities that bring value to my marketing efforts, and that I can contribute to their cause. However, in my experience most of the time they don’t intertwine. For instance, not many SEO people care about Natural Products, and not many Greenies care about SEO. Or when they do, often times the efforts can be...

Full article: http://www.seosmarty.com/social-media-marketing-think-lon...

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