19 Oct '12, 1pm

Is Your SEO Agency Any Good?

Is Your SEO Agency Any Good?

Within organizations, some very smart people want to understand enough to know whether their SEO agency is doing a good job. While good results are pretty easy to define, what's more concerning to these folks is that it's unclear how their agency is achieving results; and that carries risk. Why should it matter about the quality of the work when you’re getting results? If you care enough to ask the pivotal question, then you’re more than likely working for a credible, sustainable business that has a reputation to consider. As such you’re likely to be investing in additional marketing services from brand advertising, to PPC (pay-per-click search advertising) and maybe even print advertising, TV or billboard depending on the size and nature of your business and investment capital. If that’s the case, then it is important to be sure that the methods that any one of your marke...

Full article: http://searchenginewatch.com/article/2217273/Is-Your-SEO-...

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