Infographic: How Google Fights Bad Ads

Google carries billions of ads each year, but it’s not anything goes. The company seeks to stop “bad ads” that might push illegal products or harmful goods. A new infographic from Google, out as part of Cybersecurity Awareness Month , covers the process. The infographic explains that 134 million ads from 824,000 advertisers were stopped last year, a figure we’ve heard before , and highlights parts of the process used, automated systems, Google’s internal expert review and reports from outside the company: Want the infographic yourself? You’ll find it here in PDF format. Of course, the process isn’t perfect, perhaps most notably in that Google agreed last year to settle a dispute with the US Department Of Justice over illegal pharmaceutical ads. Google paid a $500 million fine and said the ads should never have been allowed to run. This year, Google’s been trying to open up...

Full article: http://searchengineland.com/infographic-how-google-fights...

Tweets

@TitanSEO » 17 Nov '12, 11pm
Cool infographic by #Google on how they work to fight bad ads [link]
@Madhur_Yadav » 04 Nov '12, 12am
RT @MixRank: INFOGRAPHIC: How Google Fights Bad Ads [link] #sem #ppc
@JamilVelji » 29 Oct '12, 12am
Infographic: How Google Fights Bad Ads - [link] via @trendspottr
@ELearningU » 26 Oct '12, 12am
Apparently Google doesnt take "bad ads!" Check out their entry into Infographic territory [link] via @HeatherLutze
@nexus_social » 23 Oct '12, 1pm
Take a look at the mystifying world of how Google finds bad ads {Infographic} ~ [link] #SEM #Marketing via @sengineland
@Intmktgjunkie » 23 Oct '12, 11am
I love a good infographic. Infographic: How Google Fights Bad Ads [link] via @sengineland
@rob_sparklogix » 23 Oct '12, 12am
How Google Finds Bad Ads [link]
@sengineland » 22 Oct '12, 10pm
RT @stonetemple: How #Google Fights Bad Ads. Take a few seconds and check this out #infographic. [link] RT @iheartborischo
@RocketClicks » 22 Oct '12, 5pm
Infographic: How Google keeps ads safe - [link] via @sengineland
@JustSearch » 22 Oct '12, 2pm
Infographic: How Google Fights Bad Ads - [link] c/o @sengineland
@Reputation911 » 22 Oct '12, 2pm
Last year, #Google stopped 134 million ads from 824,000 advertisers pushing illegal goods/services: [link] #SEO
@kellythul » 22 Oct '12, 1pm
RT @AbiGoettsch: How #Google Fights Bad Ads. #infographic. [link] (via @sengineland) This is what I call an #infographic #fail
@sasidharan87 » 22 Oct '12, 12pm
RT @sujanpatel: Infographic: How Google Fights Bad Ads [link]
@MPR_PR » 22 Oct '12, 7am
RT @alexchasejobs: How Google Fights Bad Ads: Google carries billions of ads each year, but it’s not anything... [link] #pr
@kumaresan_88 » 22 Oct '12, 5am
“@RatheeshHere: Infographic: How Google Fights Bad Ads [link] via @sengineland”
@Rapidplanet » 22 Oct '12, 4am
How Google Fights Bad Ads [INFOGRAFIC]- [link]
@Bhush08 » 22 Oct '12, 3am
#Infographic: How #Google Fights Bad #Ads #Yahoo #Facebook #PPC #Search [link]
@AbiGoettsch » 22 Oct '12, 2am
How #Google Fights Bad Ads. #infographic. [link] (via @sengineland) This is what I call an #infographic #fail
@sengineland » 22 Oct '12, 1am
RT @iheartborischo: How #Google Fights Bad Ads. Take a few seconds and check this out #infographic. [link] (via @sengineland)
@rociorecalde17 » 21 Oct '12, 8pm
RT @JuanPittau: Infographic: How #Google #Fights Bad Ads ~ [link] (via @bizwriter)
@dynamicnet » 21 Oct '12, 3pm
Infographic: How Google Fights Bad Ads [link] #serps #seo #sem
@sengineland » 21 Oct '12, 3pm
Weekend Review: Infographic: How Google Fights Bad Ads [link]
@JuanPittau » 21 Oct '12, 2pm
Infographic: How #Google #Fights Bad Ads ~ [link] (via @bizwriter)
@Frenzy_F_Loops » 21 Oct '12, 10am
#Funfact 134 million ads from 824,000 advertisers were stopped last year by Google. Read more here: [link] #busi3204
@nextdigital » 21 Oct '12, 6am
A bit of a look behind the curtain. #Infographic : How Google Fights Bad Ads [link]
@LocalSEOAnthony » 20 Oct '12, 5pm
Infographic: How Google Fights Bad Ads [link] #GoogleAdWords via @sengineland
@sharethis_tech » 20 Oct '12, 4pm
Infographic: How Google Fights Bad Ads [link] via @sharethis
@Dr_RezaMir » 20 Oct '12, 12pm
Infographic: How Google Fights Bad Ads [link] توسط @sengineland
@LinkWorxSeo » 20 Oct '12, 12pm
RT @KvSeoServices: Infographic: How Google Fights Bad Ads: Google carries billions of ads each year, but it’s not anything goes. Th... [link]
@CashCats » 20 Oct '12, 7am
RT @SMEs_Marketing: Image of how google stops bad ads. One to check out if you want your ad to be effective #marketing #pr [link]
@SMEs_Marketing » 20 Oct '12, 7am
Image of how google stops bad ads. One to check out if you want your ad to be effective #marketing #pr [link]
@nepalsites » 20 Oct '12, 3am
RT @sengineland 134 million ads & 824,000 advertisers shut down last year. How Google Fights Bad ones [link] #PPC #AdWords
@SpiderTrainers » 20 Oct '12, 2am
This infographic from Google, out as part of Cybersecurity Awareness Month, covers the process of stopping bad ads. [link]
@iheartborischo » 20 Oct '12, 1am
How #Google Fights Bad Ads. Take a few seconds and check this out #infographic. [link] (via @sengineland)
@pixandesign » 19 Oct '12, 11pm
Infographic: How Google Fights Bad Ads [link] vía @sengineland
@kickpointinc » 19 Oct '12, 10pm
Infographic & Video: How Google Fights Bad Ads [link] via @sengineland
@YarnMerchandise » 19 Oct '12, 9pm
Very cool infographic on how Google fights bad ads. You're not running any bad ads, are you? [link]
@SlingshotMoon » 19 Oct '12, 9pm
See how Google is keeping ads safe in a new Infographic here: [link] [link]
@meghanavj » 19 Oct '12, 7pm
Infographic: How Google Fights Bad Ads - Search Engine Land: About The Author: Search Engine Land Infographics p... [link]
@businessreading » 19 Oct '12, 6pm
Infographic: How Google Fights Bad Ads :: Google carries billions of ads each year, but itâ€™s not anything goes.... [link]
@lanevance » 19 Oct '12, 6pm
AdWords users take note: How Google Fights Bad Ads [Infographic] [link]
@Sagar_Thakur » 19 Oct '12, 5pm
Infographic: How Google Fights Bad Ads [link] via @sengineland #sem #search #digital
@JornCreemers » 19 Oct '12, 5pm
Google & het gevecht tegen slechte advertenties: [link]
@GlobalMktgOps » 19 Oct '12, 4pm
Check out this #infographic to see how #Google fights bad ads! [link]
@rpicallo » 19 Oct '12, 4pm
Así es como Google lucha contra las malas prácticas en sus anuncios [link] (programado)
@zenagency » 19 Oct '12, 4pm
How Google Fights Bad Ads [link] < Great infographic showing what steps Google takes to stop bad ad's
@doprat » 19 Oct '12, 4pm
Infographic: How Google Fights Bad Ads [link] lewat @sengineland
@alange710 » 19 Oct '12, 4pm
How @Google Fights Bad #Ads [INFOGRAPHIC] | [link] #digitaladvertising
@seoptimise » 19 Oct '12, 3pm
How does Google fight against bad ads? Automation, internal human review and external reports. [link] via @sengineland
@wblank » 19 Oct '12, 3pm
Infographic - How Google fights bad ads. In 2011, more than 134 million bad ads were shut down! [link]