18 Oct '12, 3pm

FTC Playing Antitrust Poker With Google And Looking For A Way To Save Face

The problem for the FTC, and the many small businesses in the United States, is that the FTC must rely on antiquated antitrust laws dating back to the late 1800s. Such laws originated at a time that horse and buggies still were a popular form of transportation. You bet Google is favoring its verticals. But the FTCs failure in pursuing revisions to laws to better enable them to protect our economy in the digital age is a fault that falls right in their own laps. Legislators, to concerned about being re-elected and pleasing lobbyists, have also ignored antitrust laws and have allowed what began as a fair marketplace to become Google’s pot of gold. We now live in a time when many businesses have dumped their $10,000 a month Yellow Page book listings because few consumers use the book anymore. Consumers use Google. With one algorithm update, or a stroke of a key, Google can se...

Full article: http://searchengineland.com/ftc-playing-antitrust-poker-w...

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