18 Oct '12, 11am

Get the Picture: Brands Use Instagram for Visual Marketing

Get the Picture: Brands Use Instagram for Visual Marketing

Report your company news via Instagram by using as a public relations tool to announce visual news. Announce daily specials, report news from a conference on the spot, take your customers behind the scenes of what’s happening at your business. The NFL uses Instagram each week of the season by collecting and curating the best Instagram photos from its NFL photographers. Share behind the scenes views of a brand. “Instagram enables brands and individuals to share the people, places and things related to the adventures and lifetime experiences through images, in real-time. Restaurants can entice customers with daily specials, sports teams can highlight loyal fans, musicians can captivate fans with behind-the-scenes images of the band on tour, and attendees of a conference can upload images of speakers, colleagues and social gatherings,” said Murtagh.

Full article: http://searchenginewatch.com/article/2218065/Get-the-Pict...

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