18 Oct '12, 6am

Continually Updated Content and Extended Outreach - A Case Study: Posted by steviephil Content can take many fo...

Continually Updated Content and Extended Outreach - A Case Study: Posted by steviephil Content can take many fo...

Jon and Dr. Pete would be able to give more insight into what this type of content can do for you in terms of the SERPs. Jon tracked (and has commented upon ) his post's ranking, which currently ranks 1st for "link building strategies". Meanwhile, the SEOmoz post ranks high for many keywords around "google algorithm history/changes/update" and even ranks on page 1 for just "google algorithm". Jon's example is especially interesting as it took him a while to rank for it - it could have been the case that later links were what gave it the final push into the top spot.

Full article: http://www.seomoz.org/ugc/continually-updated-content-and...

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